Kanoon Iran Novin
Social Media Design
Client.
Kanoon Iran Novin
Tools.
Adobe Ai, Ps, Ae
Year.
2022
Role.
Multimedia Designer
🌀 Where It All Began
Kanoon Iran Novin was where I truly grew as a designer. It welcomed me as a junior creative and gave me the space to learn, experiment, and evolve. Through working on a wide range of projects — from small-scale designs to major campaigns — I became familiar with the professional world of graphic design. I developed a strong foundation in visual communication.
📱 Social Media
My core responsibility was designing and producing content for the company’s main social media page. As one of the largest advertising agencies in Iran and the Middle East, Iran Novin needed to showcase its services while also connecting with a specific audience that recognised its scale and reputation. This meant collaborating with various departments, including animation, IT, campaign strategy, and print, to create visuals that were not only engaging but also aligned with the brand’s identity and goals.
Creative Challenges
Iran Novin had a strict visual identity, which posed creative challenges in every design. But these boundaries helped me grow.
I learned how to be expressive within a defined system, using typography, layout, composition, and motion design to maintain consistency while still sparking interest and emotion.
🌸 "Spring at Kanoon" Campaign
One of the most memorable projects I worked on was the internal campaign “Spring at Kanoon” The goal was to bring a fresh spirit to the company and its social media. I was responsible for designing the social media content and also the motion design. We created a cohesive visual identity across platforms and designed custom gifts for staff based on the brand identity, resulting in a campaign that boosted internal engagement and brought a renewed energy to the brand.
🚀 Did KIN Help Me Grow?
The answer is 100% YES! • Created high-quality content daily, building consistency and creative stamina • Learned to stay inventive under pressure and adapt to fast-paced workflows • Strengthened multimedia design skills through tools like Photoshop, Illustrator, and After Effects • Applied these skills directly in my current role as a videographer for events and businesses These experiences not only shaped my technical abilities but also helped me understand my audience better and build confidence in working across diverse formats and teams.